Pluto TV:
2024 Rebrand
Stream Now. Pay Never.
2024 marks Pluto TV’s 10th anniversary. What started as a simple idea has evolved from a potential punchline to a leader in the Free Ad-supported Streaming TV (FAST) space. As the platform continues to grow, the next step for their team—and for us as partners—was to develop a refreshed visual identity that would help elevate the brand and solidify its place in the entertainment world. Working closely with Pluto TV’s creative leads, our production team crafted new assets for their brand campaign and media spots, showcasing the fresh, revamped look of the brand.